Prakash Enterprises

What we provide to shops

In store

DressUp Mirror

A smart-mirror kiosk. A shopper picks a saree and in seconds sees themselves fully draped in it, without unfolding a single piece of silk.

Looks on WhatsApp

The shopper scans a QR code at the mirror and gets their try-on photos and the shop's offer code on WhatsApp, to share with family.

For the shop

Console

Shop staff see who tried what, reply to customers' WhatsApp messages and send new arrivals to customers who asked for them.

How DressUp uses WhatsApp

DressUp is built on the WhatsApp Business Platform (Cloud API) by Meta. Each partner shop connects its own WhatsApp Business account and number, and DressUp sends and receives messages for that shop, on its behalf.

The customer starts the chat. The QR code at the mirror opens a chat with the shop's WhatsApp number, with the visit's code already typed. The customer chooses whether to send it.
DressUp replies with the photos. The shop's number sends the try-on photos and the shop's offer, inside WhatsApp's 24-hour customer service window.
New arrivals only if they say yes. We ask once, naming the shop. Only customers who tap "Yes" get new-collection messages, through templates approved by Meta. Replying STOP turns them off at any time.
A person is always reachable. Shop staff can read every chat and reply in the DressUp console, and a customer can ask for staff at any time.

We use each shop's WhatsApp data only to provide DressUp to that shop. We do not sell it, use it for advertising, or use it to train general AI models. See our privacy policy.

Business details